fbpx
Select Page

3 Things Your Marketing Strategy Must Do

There are 3 things that our marketing must accomplish. They are grow awareness, build trust, and lead to action or connection. Many people miss the first two and go straight to trying to get a prospect to take action (buy something, fill out a form, etc).

Starbucks Barista Promise is a marketing strategy designed to build trust.  Don’t worry about the $5 bucks for the coffee…if you don’t like it we’ll happily make you one that you do.

McDonalds is a master of building awareness.  My daughters first word?  French Fries!

Free Resource

Jumpstart your personal brand business! 

rodney goldston personal branding ebook

Strategy #1: "Never argue with STUPID people. They'll drag you down to their level and beat you with experience." -Mark Twain

You're just a few simple steps away from discovering 7 powerful strategies that will ignite your creativity, and thinking so you can grow your personal brand.

Download my free ebook now to JUMPSTART your personal brand business.

You May Also Like

Thermometer or Thermostat

A thermometer is a reflection of the climate around you, while a thermostat sets the climate. As you go out into the...

Marketing vs Advertising

Marketing vs Advertising

Advertising can be traced all the way back to ancient civilizations when Egyptians used papyrus to make sales messages...