by Rodney Goldston | Jun 26, 2023 | Marketing
Conferences are back in vogue so here’s another discourse on conferences (but it applies to any gathering). Often overlooked, yet immensely significant: the art of arranging the room where ideas are exchanged. The venue proprietor (be it a hotel or convention...
by Rodney Goldston | Jun 23, 2023 | Marketing
In the realm of forging meaningful connections, lies an extraordinary opportunity waiting to be seized. Regrettably, it is all too common for such gatherings to devolve into conventional conferences resembling classrooms, lacking the profound emotional bonds that we...
by Rodney Goldston | Jun 23, 2023 | Marketing
[Disclaimer: The following blog post is a rewrite of Seth Godin’s original work. Full credit goes to Seth Godin as the original author.] Today, I’d like to share with you a valuable secret I learned from Seth Godin about the dynamics of banquet tables....
by Rodney Goldston | Jun 17, 2023 | Marketing, Social Media
You may have noticed your Facebook post with links are being penalized. But Facebook isn’t alone in this, all of the social platform penalize you for putting links in your post. A 2021 report from the folks over at Social Insider shows that the Facebook...
by Rodney Goldston | Jun 16, 2023 | Marketing
When we focus energy on problem solving it prevents us from focusing on opportunities, denies us of contribution, and robs us of a chance to make our world a better place. Choosing to focus on the opportunities that problems present does not mean you deny...
by Rodney Goldston | Jun 15, 2023 | Marketing
If you want to explain a field, if you want to understand it, if you want to change it, you need to begin with the taxonomy of how it’s explained and understood. Here’s a link to how taxonomies work. So if you’re a marketer, a director, entrepreneur,...
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