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Don’t Interrupt Me

August 10, 2015

As children we learned not to interrupt people.  It’s just not polite.

Likewise marketing by interrupting people isn’t polite, nor is it cost-effective anymore. It’s mind boggling that someone would think that now that they’ve interrupted me with their unwanted, unsolicited marketing message that I’d spend any amount of money with them.

Don’t spam people and send them unwanted marketing messages!

Rather become the marketer that establishes trust, be the person who started the community where like minded individuals can help each other.

Understand that regardless of the product or service you sell the business you’re actually in is making fans.  If you interrupt people they won’t become fans.

 

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