by Rodney Goldston | Feb 28, 2022
This project entailed a custom direct mail newsletter. I launched, and branded the newsletter service called Behind The Wheel. Various dealers used the newsletter service so all content was completely custom. Managing a team of remote graphic designers, content...
by Rodney Goldston | Feb 28, 2022
Problem: The average retail auto dealer spends $40,000 a month running ads. They know about 50% of the ads work, and the other 50% don’t, but not which 50%. Solution: I developed, and marketed a custom analytics platform, AdTrac, that reported in real-time via a...
by Rodney Goldston | Feb 28, 2022
Loretta Jemmott formerly of the University of Pennsylvania school of Nursing is one of the foremost providers of research on HIV. I provided the website, trade show banners, and various other marketing collateral for the project.
by Rodney Goldston | Feb 28, 2022
This was a passion project (non-paying) to help educate minority men, and their families about prostate cancer. The project included brand strategy sessions, messaging development, video production, content development, and focus group testing. I am listed as an...
by Rodney Goldston | Feb 28, 2022
University of Pennsylvania’s Student Registration and Financial Services needed a video to explain to students, and parents services the department provided.
*I will never share, rent, or sell your email address to anyone.