How To Really Solve Problems

When we focus energy on problem solving it prevents us from focusing on opportunities, denies us of contribution, and robs us of a chance to make our world a better place. Choosing to focus on the opportunities that problems present does not mean you deny there's a...

How Taxonomies Work

How Taxonomies Work

If you by chance find yourself in a situation where you want to add a new word to the dictionary, you don't have to think very hard about where to place it. The dictionary serves as a useful tool that reminds us of the principles behind taxonomies. The words in a...

The Marketing Taxonomy

The Marketing Taxonomy

If you want to explain a field, if you want to understand it, if you want to change it, you need to begin with the taxonomy of how it's explained and understood. Here's a link to how taxonomies work. So if you're a marketer, a director, entrepreneur, freelancer, or...

Fitting In vs Standing Out

A green toad, on a white wall camouflages itself. That's because fitting in helps ensure survival. But for people in the modern connected economy fitting may ensure your demise. The challenge is that standing out is tricky. Stand out too much and you become an...

Pump Your Brakes

You wouldn't get in a car only capable of acceleration. You know the car needs brakes for control, stability, and to stop when necessary. Brakes provide balance. When it comes to your career, business, health, and finances maybe you should consider pumping your...

America’s First Television Commercial

The first television station in America started broadcasting in 1928. For the first 13 years of its existence, television remained blissfully commercial-free. The first commercial broadcast in America did not take place until July 1, 1941, which is when the first...

Seeking Clarity and Vision

Helen Keller said..."The only thing worse than being blind is having sight but no vision." In a connected economy just about anything is possible so why not embrace the power of vision. We (meaning the world) need you to tap into your inner visionary, to dream big and...