Around the year 2000 or so an auto dealer asked me if I knew how to produce a newsletter.  I said yes.  The truth is I didn’t know anything about it.  But I said yes anyway, got the details of what he had in mind, and asked if I could get back to him with my fee in a few days.  A quick trip to see my good friend and mentor Rob Jones and I was equipped with all I needed to know.

That one ‘yes’ landed me a countless number of projects with more than 100 automotive dealers across the United States…all while working out of my basement.  Looking back it was the precursor to the content development business I have today.  I sat down with Joe Taylor of 2820 Press a few weeks ago for a podcast interview for the Build and talked a little about it.

From time to time we get the chance to step up, take the lead, raise our hand and say ‘Yes’…I can do that, I’ll take a risk, I’ll try even if I fail.  No on the other hand limits opportunity, imposters as low risk, and self fulfills the internal chatter that says I can’t.

When someone ask you … hey can you _________ (fill in the blank) realize that’s your chance to be needed and your opportunity to step up and do work that could make a difference.

Have no fear…broaden your horizons…find a project to say yes to today.

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Strategy #1: "Never argue with STUPID people. They'll drag you down to their level and beat you with experience." -Mark Twain

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